Read e-book online Agribusiness and Society: Corporate Responses to PDF

By Kees Jansen,Sietze Vellema

ISBN-10: 1842774123

ISBN-13: 9781842774120

ISBN-10: 1842774131

ISBN-13: 9781842774137

This quantity examines how a ways agribusiness businesses are responding to the possibilities and pressures due to rising environmental information. specifically, in what methods are they altering their R & D and enterprise practices that allows you to advance new environmentally orientated items, prone and strategies of construction? And what can they modify in their personal volition, and the place is exterior path an important of environmentally pleasant innovation? those questions are explored via investigations of specific biotech and agribusiness businesses -- together with Monsanto, Ciba Geigy, Dole, and Chiquita -- and their habit in events as assorted as California, Europe, Australia, Brazil, and relevant the USA.

The quantity explores how a few have answered to environmental pressures by way of exploiting new consumer-created markets; a few replaced their construction practices in a sustainable manner; whereas others have complied with (or resisted) country environmental rules, particularly labelling platforms and certification. each one research explores how institutional, cultural, fiscal, political and technological contexts form the techniques of massive enterprise. subject matters contain 'green bananas', genetically converted tomatoes and soy, the recent markets in natural produce, well-being and insecticides, and entry to justice.

The booklet explains why a few organizations are profitable in introducing environmentally pleasant thoughts, and others usually are not. the foremost to figuring out contrasting results is analyzing the interplay among inner company environments the place revenue and potency concerns predominate, and exterior environments the place buyer personal tastes, NGO pressures and executive law are vital. The e-book additionally explores attainable new roles for the general public area. the result's a worldly and important research of commercial practices and regulatory structures within the agro-food sector.

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Agribusiness and Society: Corporate Responses to Environmentalism, Market Opportunities and Public Regulation by Kees Jansen,Sietze Vellema


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